
Boxing Day holds a special place in my heart. While it’s not widely celebrated in the United States, it marks a moment of reflection, creativity, and gratitude in my life. It’s a day that intertwines two of my great passions: my love of The Beatles and the power of small, intentional moves that ripple into something greater.
On December 26, 1967, The Beatles unveiled their BBC-TV film Magical Mystery Tour. At the time, critics dismissed the project as an odd misstep in the band’s otherwise stellar career. Yet, over the decades, it has transformed into a beloved piece of their psychedelic era—a testament to their willingness to embrace creativity and collaboration, undeterred by the opinions of naysayers.
This day also marks what I call my “Magical Mystery Tweet,” a small action that changed the course of my life. About eight years ago, while observing my personal Boxing Day tradition of watching Magical Mystery Tour, I posted a simple tweet:
“Happy Boxing Day. Happy Magical Mystery Tour Day.”
I included a picture of my well-loved DVD copy of the film, celebrating my fandom and connection to the enduring magic of The Beatles. It was a small, seemingly inconsequential act of sharing.
But something extraordinary happened. Nicole Michael of 910 Public Relations noticed that tweet and responded to it. That response ignited a journey that ultimately led to the publication of my first book, #ThePepperEffect, through the incredible vision of Dave Burgess. What began as a casual celebration of The Beatles evolved into an opportunity to share my ideas with educators worldwide.
Since its release in 2018, #ThePepperEffect has inspired educators to “think outside the box” and create collaborative, Beatles-inspired magic in their schools. I’ve had the honor of sharing its message as a keynote speaker at conferences and have even seen it adapted into a stage production by a school drama club in Canada. One small tweet sparked a movement that continues to connect, inspire, and transform.
This experience taught me a valuable lesson: you never know what impact your creative expression will have when you share it with the world. The Beatles, despite criticism, embraced their creative impulses, and their willingness to take risks gave us masterpieces that resonate across generations. We can do the same when we dare to share our gifts, no matter how small they may seem.
Four Actions to Embrace Creativity and Share Your Voice
- Celebrate Your Passions
Honor the things that bring you joy and inspire you. Whether it’s music, art, or storytelling, your enthusiasm can spark connections and creativity in others. - Take Small Steps
Share a tweet, write a blog post, or create something that reflects your authentic self. It doesn’t have to be perfect—it just has to be real. - Seek Collaboration
The Beatles created their masterpieces through collaboration. Surround yourself with others who uplift and challenge you. Great things happen when we build together. - Ignore the Critics
Like Magical Mystery Tour, your work might not resonate with everyone at first. That’s okay. Stay true to your vision and trust in the process.
As educators and leaders, we have the power to inspire those around us through our creativity and vulnerability. We all have a masterpiece within us waiting to be shared. My journey, sparked by a single tweet, is proof that even the smallest action can create waves of change.
This Boxing Day, as I watch Magical Mystery Tour again, I’ll reflect on the gratitude I have for that tweet, for the connections it brought, and for the inspiration it continues to provide.
Dare to share your voice. You never know whose life you might change—including your own.