Pressing Publish

There, I had done it. I clicked the “Publish” button on my blog post draft. I could almost hear the applause in the background. The feeling of accomplishment in completing a piece of writing is a rush that emanates with satisfaction. I am not a mountain climber, but I do feel like I am perched proudly atop Mt. Everest. Writing has a grind similar to a hard workout, and once completed, there’s an exhilarating sense of achievement, a triumph over the doubts that come with sharing your ideas with the world.

I write for many reasons. First and foremost, I simply love it. I love the process and the connection it fosters with others. Leadership can be a lonely endeavor, and writing for me is a gateway to individual reflection, propelling me toward deeper connections. I want my words to resonate with kindred spirits. It can be challenging for leaders like me to find such connections, so I strive to maintain outreach, always seeking opportunities for connection, collaboration, and growth.

Lately, that connection through content creation has slowed due to a recent health scare. As a result, my nerve endings are a little more sensitive. However, I am back to a good place with my health and am channeling my reflections from that time into my content creation.

I hope that my gradual return to content creation will be welcomed with open arms by those who have followed me. I envisioned being victoriously held aloft by others in my professional learning network.

Well, none of those daydreams became realities. Consequently, I found myself in a brief space of doubt. Imposter Syndrome reared its ugly head and invited me to dance. I entertained the idea of taking down my content, feeling as though my blog posts and podcasts were adrift in an echo chamber of unacceptance. I believed my words had value and meaning, but the lack of likes and retweets made me feel less valuable as a writer and podcaster. I fell into the comparison trap, measuring my worth based on social media metrics.

This wasn’t the first time I had tasted this despair. Since my health scare, I have been feeling things more deeply. I was ready to fade into the shadows. Then, I got a timely reminder from a song and my favorite human.

Two Important Questions

My wife, Deborah, always reads me at the right time. She saw something I had posted hinting that I was going to withdraw from creating content. Deb simply asked me two questions:

“Why do you write?”
“Who’s your audience?”

My response was that I write to express myself and connect with others. As for my audience, there is no specific target because I write primarily for myself. Now, I am simplifying a complex conversation for the purposes of this blog, but her questions really hit home. Essentially, it doesn’t matter who likes, retweets, or shares if my purpose in writing is for myself. If my words connect with others, then that’s a beautiful bonus for which I am honored and grateful. If they don’t, that’s okay because I am doing something to fill my soul.

Deb’s words carried me to thinking about that classic song by Rick Nelson, “Garden Party.” The song tells the true story of Nelson playing a 1950s Rock & Roll Revival Concert at Madison Square Garden circa 1971. Nelson had changed considerably since his heyday as a 1950s television and Rock idol. He showed up with long hair, bell bottoms, and a purple velvet shirt. His set included recent songs from The Rolling Stones and Bob Dylan. The audience did not take kindly to this new version of Rick Nelson, a far cry from the teenage idol they had grown up with. There were reports of Nelson being booed off the stage.

Regardless, Rick Nelson took the elements of this episode of failure and transformed it into a Top Ten hit in 1972. “Garden Party” became the signature song of Rick Nelson’s career. In the song, Nelson reflects on the lessons learned from the audience’s rejection and sums it up beautifully: “But, it’s alright now, I learned my lesson well/You can’t please everyone, so you got to please yourself.”

A timely connection for me and anyone struggling to find their footing in the space of content creation. I have to remember that writing is my outlet. If others gather meaning from it, then all the more reason to continue. It’s important to maintain the truth in our expression. Rick Nelson did not compromise his artistic principles, and neither should I. It’s important that I should continue to write from my heart and keep at the process. I simply enjoy it. Creating content in the written word and digital production is an essential outlet to do what I want to do.

Deb’s words of wisdom and the lyrics from “Garden Party” lifted me to a new level of confidence in my expression.

3 Moves for Content Creation Confidence

In the journey of content creation, maintaining confidence is crucial. Here are three steps to help you stay confident:

1. Remember Your ‘Why’: Always keep in mind why you started creating content in the first place. Whether it’s to express yourself, connect with others, or simply because you love it, your reason is valid and important.
2. Focus on Authenticity: Stay true to your voice and message. Authenticity resonates more deeply than chasing trends or likes. When you are genuine, your content will find its audience.
3. Celebrate Small Wins: Acknowledge and celebrate each step of your journey, whether it’s finishing a draft, receiving positive feedback, or simply pressing ‘publish.’ These small victories build your confidence over time.

Your content matters because you matter. Embrace your unique voice and share it with the world, knowing that your words have the power to inspire, connect, and uplift others. Keep writing, keep sharing, and keep believing in yourself. I believe in you and the world needs your voice.